DOTU社長写真

A hopeful tomorrow, by your side every day.

Until my mid-forties, I was a full-time homemaker.
I started DOTU because I wanted to live my days looking forward to the future.

We only ever live in this one moment: now.
We look back on the past, or worry about what lies ahead.
We all wish to be happy, yet how carefully do we truly live this very moment? That was the question I asked myself.

At any age, simply imagining a dream that excites you can make today joyful.

That is why DOTU creates things that help you live each day looking forward to the future.
Write your wish on washi paper, entrust it to a little cat, and remember your future every time your eyes meet.

I had never used social media, and the only photos I had ever taken were of my children. That is where I began.
Still, step by step, looking forward to the future, I reached the summer of 2026, when our cats were held in people's hands in Paris.

May everyone live true to their real wishes.
May the world become just a little kinder.
May the joy of living in this moment connect people through en, the Japanese bonds of fate, and spread far and wide.
With these wishes in mind, I create every piece.

Yoko Uchimura
CEO, DOTU Co., Ltd.

Company

Name
DOTU Co., Ltd.
Business
Planning, design and sales of amulet products that hold your wishes
Planning and licensing of character IP (Nanitozo, KUROZO and more)
Creating content that shares Japanese good-luck culture, including manga and calendars
Overseas sales and brand development (France)
Location
Ichinomiya, Aichi, Japan
Founded
2022